Egyptian Dairy Company Forced to Cancel Controversial TV Commercial Featuring Angry Chinese Boss

The Egyptian dairy company Green Land took down its new TV commercial this week for its spreadable cheese product that featured an angry Chinese boss berating his local employees for choosing to eat a snack rather than get back to work. The spot sparked immediate outrage in Egypt’s Chinese community and prompted concerns that it would even offend Chinese sensibilities back in Beijing — potentially even jeopardizing the flow of Chinese foreign investment in the country.

The decision to remove the ad was no doubt painful for Green Land since it came during the Ramadan holiday month when TV viewership is at its highest in Egypt.

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The post Egyptian Dairy Company Forced to Cancel Controversial TV Commercial Featuring Angry Chinese Boss appeared first on The China Africa Project.



source https://chinaafricaproject.com/2022/04/27/egyptian-dairy-company-forced-to-cancel-controversial-tv-commercial-featuring-angry-chinese-boss/

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